{"product_id":"wella-color-charm-permanent-liquid-hair-color-1070-by-10ng-honey-beige-blonde-1-4-oz","title":"Wella Color Charm Permanent Liquid Hair Color, 1070 by 10NG Honey Beige Blonde, 1.4 Oz","description":"\u003cdiv class=\"product-description\"\u003e\n\u003cstyle\u003e\n.product-description {\n    font-family: Lato;\n    line-height: 1.6;\n    color: #333;\n}\n.product-description h2 {\n    color: #085946;\n    font-size: 20px;\n    margin-top: 20px;\n    margin-bottom: 10px;\n    border-bottom: 2px solid #085946;\n    padding-bottom: 5px;\n}\n.product-description p {\n    margin-bottom: 15px;\n}\n.ingredients-table {\n    width: 100%;\n    border-collapse: collapse;\n    margin: 15px 0;\n}\n.ingredients-table th {\n    background-color: #085946;\n    color: white;\n    padding: 10px;\n    text-align: left;\n    font-weight: bold;\n}\n.ingredients-table td {\n    border: 1px solid #ddd;\n    padding: 8px;\n}\n.ingredients-table tr:nth-child(even) {\n    background-color: #f9f9f9;\n}\n.warning-box {\n    background-color: #fff3cd;\n    border-left: 4px solid #ffc107;\n    padding: 15px;\n    margin: 15px 0;\n}\n.disclaimer-box {\n    background-color: #f8f9fa;\n    border: 1px solid #dee2e6;\n    padding: 15px;\n    margin: 15px 0;\n    font-size: 12px;\n    color: #6c757d;\n}\n\u003c\/style\u003e\n\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003eWella Color Charm Permanent Liquid Hair Color in shade 1070 (10NG Honey Beige Blonde) delivers professional-quality hair coloring results at home. This ammonia-based permanent hair dye provides complete gray coverage and lifts hair up to 4 levels for dramatic color transformation. The Honey Beige Blonde shade creates a warm, natural-looking blonde with golden undertones that complement most skin tones. Wella has been a trusted name in professional hair care for over 140 years, bringing salon-quality products to consumers worldwide. This liquid formula mixes easily with developer (sold separately) and applies smoothly for even color distribution. The permanent formula ensures long-lasting color that won't wash out, though touch-ups may be needed as hair grows. Each 1.4-ounce bottle provides enough product to color shoulder-length hair. The Color Charm line offers a wide range of shades for creative color possibilities. This product is ideal for those wanting to lighten dark hair or refresh existing blonde color. Professional colorists often recommend Wella Color Charm for its reliability and consistent results.\u003c\/p\u003e\n\n\u003ch2\u003eSuggested Use\u003c\/h2\u003e\n\u003cp\u003eMix with 20-volume Wella Color Charm Developer in 1:2 ratio (1 part color to 2 parts developer). Apply to dry, unwashed hair using applicator brush. Start at roots and work through to ends. Process for 30-45 minutes depending on desired result. Rinse thoroughly and shampoo. Always perform strand test before full application.\u003c\/p\u003e\n\n\u003ch2\u003eIngredients\u003c\/h2\u003e\n\u003ctable class=\"ingredients-table\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003eIngredient\u003c\/th\u003e\n\u003cth\u003eAmount\u003c\/th\u003e\n\u003cth\u003ePurpose\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eAmmonia\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eNot specified\u003c\/td\u003e\n\u003ctd\u003eAlkalizing agent for cuticle lifting\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eHydrogen Peroxide\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eVaries by developer\u003c\/td\u003e\n\u003ctd\u003eOxidizing agent for color development\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003ep-Phenylenediamine\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eNot specified\u003c\/td\u003e\n\u003ctd\u003ePrimary dye intermediate\u003c\/td\u003e\n\u003c\/tr\u003e\n\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003ch2\u003eOther Ingredients\u003c\/h2\u003e\n\u003cp\u003eWater, cetearyl alcohol, sodium laureth sulfate, oleic acid, ethanolamine, fragrance, and various conditioning agents. Contains additional dye intermediates and couplers specific to the Honey Beige Blonde shade formulation.\u003c\/p\u003e\n\n\u003ch2\u003eWarnings\u003c\/h2\u003e\n\u003cdiv class=\"warning-box\"\u003e\n• Contains ingredients that may cause allergic reactions - perform patch test 48 hours before use\u003cbr\u003e• Do not use on eyebrows, eyelashes, or other body hair\u003cbr\u003e• Wear gloves during application to prevent skin staining\u003cbr\u003e• Ensure adequate ventilation during use due to ammonia content\u003cbr\u003e• Do not use if scalp is irritated, scratched, or damaged\u003cbr\u003e\n\u003c\/div\u003e\n\n\u003ch2\u003eDisclaimer\u003c\/h2\u003e\n\u003cdiv class=\"disclaimer-box\"\u003e\n\u003cp\u003eWe work hard to keep product images and details accurate, but manufacturers sometimes update packaging or ingredients before we can reflect those changes. You may receive updated packaging, but freshness is always guaranteed.  We recommend that you read labels, warnings and directions of all products before use and not rely solely on the information provided by us.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":46496229621999,"sku":"AXBI53320","price":5.67,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0755\/0720\/4335\/files\/070018105882__28744.1731659422.1280.1280.jpg?v=1748554128","url":"https:\/\/wellnessbetter.com\/products\/wella-color-charm-permanent-liquid-hair-color-1070-by-10ng-honey-beige-blonde-1-4-oz","provider":"WellnessBetter","version":"1.0","type":"link"}