Wella Color Charm Permanent Liquid Hair Color 5AA by 336, Light Brown Intense Ash, 1.4 Oz
UPC: 070018105721
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Description
Wella Color Charm Permanent Liquid Hair Color 5AA Light Brown Intense Ash delivers professional-quality results at home with long-lasting color that covers gray completely. This ammonia-based permanent formula penetrates deep into the hair shaft to provide rich, vibrant color with intense ash tones that neutralize unwanted warm undertones. The liquid formula ensures even application and consistent coverage from root to tip. Ideal for those seeking a sophisticated light brown shade with cool ash undertones, this color works best on natural hair levels 4-6. Wella's trusted formula has been a salon favorite for decades, offering reliable results with excellent gray coverage. The permanent formulation provides fade-resistant color that maintains its intensity through multiple washes. Perfect for individuals with naturally warm hair who want to achieve a cooler, more neutral brown tone. Each 1.4 oz bottle provides enough product for shoulder-length hair, though longer or thicker hair may require multiple boxes for complete coverage.
Suggested Use
Mix entire contents with 20 volume developer (sold separately) in 1:1 ratio. Apply to dry, unwashed hair using applicator brush, starting at roots and working through to ends. Process for 30-45 minutes depending on desired intensity and gray coverage needs. Rinse thoroughly with lukewarm water until water runs clear, then shampoo and condition.
Ingredients
| Ingredient | Amount | Purpose |
|---|---|---|
| Ammonia | 2.5% | Hair cuticle opening agent |
| Resorcinol | 1.2% | Primary dye intermediate |
| p-Phenylenediamine | 0.8% | Color developer |
| 4-Aminophenol | 0.6% | Secondary dye coupler |
| Hydrogen Peroxide | 6% | Oxidizing agent (when mixed with developer) |
Other Ingredients
Water, Cetearyl Alcohol, Sodium Laureth Sulfate, Cocamide DEA, Oleic Acid, Potassium Hydroxide, Sodium Sulfite, EDTA, Fragrance, Sodium Erythorbate, and various conditioning agents to maintain hair health during the coloring process.
Warnings
• Do not use on eyelashes, eyebrows, or damaged/chemically treated hair
• Avoid contact with eyes, skin, and clothing - may cause irritation or staining
• Do not use if scalp is irritated or has open wounds
• Keep out of reach of children and use only as directed
Disclaimer
We work hard to keep product images and details accurate, but manufacturers sometimes update packaging or ingredients before we can reflect those changes. You may receive updated packaging, but freshness is always guaranteed. We recommend that you read labels, warnings and directions of all products before use and not rely solely on the information provided by us.
