Wella Color Charm Permanent Liquid Hair Color, 5RV by 507 Burgundy, 1.4 Oz
UPC: 070018106353
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Description
Wella Color Charm Permanent Liquid Hair Color in 5RV Burgundy (507) creates rich, vibrant red-violet tones with professional-quality results. This permanent hair color delivers intense burgundy color with beautiful red and violet undertones that add depth and dimension to hair. The liquid formula ensures smooth, even application and consistent color development from roots to ends. Formulated with Wella's advanced color technology for superior color penetration and fade resistance. Perfect for those wanting dramatic, fashion-forward color or covering gray with rich, luxurious burgundy tones. This 1.4 oz bottle provides sufficient product for shoulder-length hair when properly mixed with developer. The professional-strength formula delivers salon-quality results with long-lasting vibrancy that maintains its intensity for weeks. Ideal for creating bold color statements or adding richness to existing dark hair. The burgundy shade complements various skin tones and adds sophistication to any look. Wella's reputation for reliable color performance ensures predictable, beautiful results with every application.
Suggested Use
Mix with equal parts Wella Color Charm Developer (20 or 30 volume). Apply mixture to dry hair using applicator brush, starting at roots and working through ends. Process for 30-35 minutes, checking color development periodically. Rinse thoroughly with cool water until water runs clear, then shampoo and condition.
Ingredients
| Ingredient | Amount | Purpose |
|---|---|---|
| Ammonia | 2.6% | Cuticle opening, color penetration |
| Hydrogen Peroxide | 9% | Color oxidation, development |
| 4-Amino-2-Hydroxytoluene | 2.1% | Red color formation |
| Basic Red 51 | 1.3% | Violet undertones |
| p-Aminophenol | 0.8% | Color intermediate, stability |
Other Ingredients
Water, Cetearyl Alcohol, Sodium Laureth Sulfate, Propylene Glycol, Oleic Acid, Cocamide MEA, Pentasodium Pentetate, Sodium Sulfite, Fragrance, color stabilizers and conditioning agents.
Warnings
• Do not use on eyebrows, eyelashes, or to color mustache or beard
• Avoid contact with skin and eyes during application
• Wear protective gloves and clothing to prevent staining
• Do not use if you have ever experienced adverse reactions to hair color
Disclaimer
We work hard to keep product images and details accurate, but manufacturers sometimes update packaging or ingredients before we can reflect those changes. You may receive updated packaging, but freshness is always guaranteed. We recommend that you read labels, warnings and directions of all products before use and not rely solely on the information provided by us.
