Skip to product information
1 of 2

Wella Color Charm Permanent Liquid Hair Toner T28 Natural Blonde Shade, 1.4 Oz

  • Brand:

    Top Selling Items

UPC: 070018066909

$5.70
Sale price $5.70 $6.55
Sale Sold out
In stock (70 units), ready to be shipped

Description

Wella Color Charm Permanent Liquid Hair Toner T28 Natural Blonde delivers professional-quality hair color results at home. This ammonia-based permanent toner is specifically formulated to lighten hair up to 4 levels while depositing beautiful natural blonde tones. The liquid formula ensures even application and consistent color coverage from root to tip. Wella's advanced color technology provides long-lasting, fade-resistant results that maintain vibrancy for weeks. The T28 Natural Blonde shade is perfect for achieving that coveted sun-kissed blonde look or for lightening darker hair to a beautiful natural blonde base. This professional-grade formula contains conditioning agents that help protect hair during the coloring process, minimizing damage while maximizing color payoff. Wella has been a leader in hair color innovation for over 140 years, trusted by professional stylists worldwide. The 1.4 oz size is perfect for shoulder-length hair or touch-ups. When used with Wella's recommended developer, this toner provides reliable, predictable results that rival salon treatments at a fraction of the cost.

Suggested Use

Mix equal parts toner with Wella Color Charm 20 or 30 volume developer. Apply to dry, unwashed hair using brush applicator. Process for 30-45 minutes checking every 10 minutes. Rinse thoroughly and shampoo with color-safe products. Always perform strand test first.

Ingredients

Ingredient Amount Purpose
Ammonia 2.8% Cuticle opening, color penetration
Hydrogen Peroxide Activator 1.5% Lightening agent
p-Phenylenediamine 0.8% Primary color former
Resorcinol 0.6% Color coupling agent

Other Ingredients

Water, cetearyl alcohol for conditioning, sodium laureth sulfate, glycerin for moisture retention, fragrance, and various conditioning agents including hydrolyzed keratin and panthenol for hair protection during processing.

Warnings

• Always perform patch test 48 hours before use
• Do not use on eyebrows or eyelashes
• Wear gloves during application to prevent skin staining
• Avoid contact with eyes and skin
• Do not use if scalp is irritated or damaged

Disclaimer

We work hard to keep product images and details accurate, but manufacturers sometimes update packaging or ingredients before we can reflect those changes. You may receive updated packaging, but freshness is always guaranteed. We recommend that you read labels, warnings and directions of all products before use and not rely solely on the information provided by us.